Snapchat copies Instagram for the first time, introduces new GIF stickers

Feb 22, 2018, 00:30
Snapchat copies Instagram for the first time, introduces new GIF stickers

This is a notable reversal of the typical pattern we've seen of Instagram cloning Snapchat features, but it's a good one for users since GIF stickers for Stories are basically the greatest thing ever invented on social media.

The promise came in an official response from the company to a Change.org petition, which had 1.2 million signees asking for the company to undo its recent Snapchat redesign. "With the release of the new Snapchat update, many users have found that it has not made the app easier to use, but has in fact made many features more hard", the petition read.

Interestingly, Instagram launched this GIF stickers feature last month for the app.

Snap Inc. has responded to a widely-signed petition demanding it roll-back an unpopular redesign of its Snapchat mobile apps for iPhone and Android. That update is expected to roll out "soon" on iOS and "in the coming weeks" on Android. "We completely understand the new Snapchat has felt uncomfortable for many", the company wrote on Change.org, in response to the petition.

Snap also called out its latest tweak to the redesign, which adds dedicated tabs to the Friends and Discover pages, making it easier to find Stories and Chats. "This same personalization is also true of the new Discover, which will adapt to you the more that you use it". Apparently, Snapchat's CEO and founder Evan Spiegel still believes that his company made the right choices concerning the recent redesign. "This new foundation is just the beginning, and we will always listen closely to find new ways to make the service better for everyone".

"One of the complaints we got is, 'Wow, I used to feel this celebrity was my friend and now I don't feel like they're my friend anymore, '" Spiegel said on stage at the Goldman Sachs Technology and Internet Conference. We are very excited for what's ahead.

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