Google Pay the new, consolidated platform replaces Android Pay and Google Wallet

Jan 09, 2018, 00:45
Google Pay the new, consolidated platform replaces Android Pay and Google Wallet

Google, in all its infinite wisdom, is yet to come up with a single, unified platform for payments.

Google just announced Google Pay, a unifying brand that aims to gather all of its payments systems under one and the same roof.

Google's unified payment platform is effectively like Apple Pay, a unified service that Apple customers can use on websites, apps, and in stores. Then in 2015, Google came out with Android Pay, with support from three major USA carriers. With Google Pay, the company ensures their Android users the easiest method of money sending, receiving, paying out with saved information on their Google accounts. Lastly, Instacart orders of at least $35 completed with Google Pay by January 16 score $10 markdowns.

Movie ticketing service Fandango is adding Google Pay as a new digital payment option for movie ticket purchases across its online, mobile, and social ticketing platforms.

The rebranding effort is already underway, with some existing users already witnessing the Google Pay rebranding at several locations.

Like the distinction between Google's similar instant-messaging apps Allo and Duo, or the repurposing of Google Hangouts into a business-focused communications tool, the line drawn between Google Wallet and Android Pay was confusing, unnecessary, and probably posed a setback to brand adoption. Sites like Airbnb, Fandango and Instacart have already started accepting it. You can find out more about it on Google's blog. Over the past couple of years this payment service reached the UK, Singapore, Hong Kong, Poland, Russia and Canada among many other countries. Now, it has been rebranded for the third time, as Google Pay - a branding Google (and we) hopes sticks.

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