New 4k TV from LG is thinner than a pound coin

Jan 05, 2017, 00:47
New 4k TV from LG is thinner than a pound coin

TCL's P-Series Roku 4K TVs offer Dolby Vision HDR and HDR Contrast Control Zones, which individually optimizes content across 72 zones; they feature Roku Creative Pro upscaling as well.

TCL also launched the 2017 S-series, with regular HDR but no Dolby Vision, ranging from 43 to 65 inches.

This should help to bring instant access to plenty of on demand content.

Today, the company announced that all LG 2017 OLED TVs will support Dolby Vision high-dynamic-range (HDR) technology and Dolby Atmos audio. The set is also 25 per cent brighter than last year's Signature edition OLED TV. The soundbar is Atmos-compatible, with upward-firing drivers that add verticality to the audio imaging, and retract when the TV is turned off. You're not just immersed in sound and images; you feel like you're inside the action in a complete entertainment experience.

In addition to the thin TV, LG is pushing its new "Nano Cell" technology for its TVs. The company says that all LG flagship Super UHD TVs will continue to support Dolby Vision in 2017, which includes the LG 2017 SJ9500, SJ8500, and JS800 Super UHD TVs.

Another question is how these multiple HDR options can be communicated to consumers - something the UHD Alliance (whose members include Hollywood studios and manufacturers such as LG) is working to address.

Sony is not, however, expected to join the Dolby Vision camp this year. That oneness with the wall is crucial in providing an immersive TV viewing experience, LG believes.

Whether Dolby Vision, HDR10, or another format will eventually become the go-to technology for HDR remains to be seen, but for the time being, it looks like 2017 is going to be an exciting year for home theater enthusiasts. Demos included screenings of HLG material from DirecTV, Dolby Vision shows from Netflix, and HDR10 content from Amazon Prime Video, LG said.

During the press conference, LG also showed a range of new technologies including a small Hub Robot, an intelligent assistant for the home; and an Airport Guide Robot, which stands about 5-feet tall and can provide travelers with everything from gate information to weather forecasts at their travel destination.

Finally, the company revealed a new 75-inch 4K LED TV, the 75UJ6570.

Unlike the all-in-one TV you have at home, the screen on LG's OLED TV is just a screen.

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